Effective Date: [16/11/25] Company: Matrikaa Life Clothings Private Limited Website:www.matrikalife.com Registered Address: A 118, Sector P-4, Greater Noida, 201308, India
Matrikaa Life Clothings Private Limited (“Matrikalife”, “we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, disclose, and safeguard your personal information when you use our website, mobile applications, and services (“Platforms”).
By accessing or using our Platforms, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We collect the following categories of information:
A. Personal Information (as per IT Rules 2011 – SPDI)
Information that identifies you, including:
Name
Phone number
Email address
Billing/shipping address
Payment details (processed through secure gateways; we do NOT store card/bank details)
B. Non-Personal Information
Automatically collected data:
IP address
Device information
Browser type
Operating system
Access time and activity logs
Cookies and tracking pixels
C. User-Generated Information
Product reviews
Feedback
Wishlist items
Account preferences
D. Transactional Information
Order history
Payment confirmations
Return/refund details
2. How We Use Your Information
We use your information to:
Process and fulfill your orders
Deliver products and manage returns/refunds
Provide account access and customer support
Send order notifications, updates, and promotional offers
Improve platform performance and user experience
Prevent fraud, unauthorized access, or illegal activities
Comply with law enforcement or regulatory requirements
We never sell your personal information.
3. Legal Basis of Processing
(Aligned with global standards)
We process your information based on:
Your consent
Legitimate business interests
Contractual necessity (order fulfillment)
Compliance with legal obligations
4. Cookies & Tracking Technologies
We use cookies to:
Improve website speed, functionality, and personalization
Remember your preferences and cart items
Analyze usage patterns and improve services
You can manage or disable cookies from your browser settings.
5. Sharing of Information
We may share your data with:
A. Verified Third-Party Service Providers
For purposes such as:
Payment processing
Order delivery & logistics
Marketing and SMS/email communications
Website analytics and hosting
B. Legal & Government Authorities
Only when:
Required by law
Necessary to protect rights, safety, or prevent fraud
We do NOT sell, rent, or trade your personal information with anyone.
6. Data Protection & Security
We implement reasonable security practices as required under the Information Technology (SPDI) Rules, 2011, including:
Encryption
Secure servers
Restricted access controls
Regular security audits
However, no system is completely secure. You acknowledge that internet-based data transmission involves inherent risks.
7. Your Rights
You have the right to:
Access your personal data
Correct or update information
Withdraw consent
Request deletion (except where data is legally required to be retained)
Opt-out of marketing communications
You can exercise these rights by contacting: 📧 matrikaa@zohomail.com
8. Data Retention
We retain your information only as long as necessary for:
Fulfilling orders
Legal compliance
Fraud prevention
Business operations
After retention periods, data is securely deleted.
9. Children’s Privacy
Our Platforms are not intended for individuals under 18. We do not knowingly collect information from minors. If we learn that data from a minor has been collected, we will delete it promptly.
10. Third-Party Links
The Platforms may link to external websites. We are not responsible for their privacy practices. We encourage you to review their policies separately.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Updated versions will be posted with a revised “Effective Date.” Continued use of the Platforms indicates acceptance of the updated policy.
12. Grievance Officer
(Required under IT Act 2000)
Name: Grievance Officer Email:customercare@matrikalife.com Response Time: Within 48 hours Resolution Time: Within 30 days
13. Contact Us
For questions or concerns about this Privacy Policy, contact:
Matrikaa Life Clothings Private Limited A 118, Sector P-4 Greater Noida, 201308, India 📧 matrikaa@zohomail.com
